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(NewsUSA) - Now more than ever, building relationships is important to small businesses so they can compete in the global marketplace.<br /> <br /> The Smart Money Network is a community of digital marketing experts whose mission is to support entrepreneurs as they grow their businesses, especially in the new and increasingly online economy.<br /> <br /> Having a partner to navigate the field of digital marketing can help small businesses get the edge they need. The Smart Money Network collaborates with small business clients and coaches them on how to engage a target audience with the right message at the right time, using a combination of digital tools and the power of persuasion. <br /> <br /> The Collaboration Starts with A Conversation. <br /> <br /> "Conversation is the seed of opportunity," according to the Smart Money Network website. Experts work with small business owners and entrepreneurs to find and build relationships with their target audiences using social media platforms such as LinkedIn, then deploy tried-and-true principles of persuasion that convert to new business opportunities.<br /> <br /> Author Robert Cialdini describes six principles of persuasion in his book, "Influence - The Psychology of Persuasion." These principles include the concepts of scarcity (making your product or service seem more desirable), reciprocity (using small favors to entice), likability (pleasantness can go a long way), consensus (word of mouth that others use your product or service), consistency (customers need to feel they can count on what you say you will deliver), and authority (make sure you support your products or services with facts about your experience and credentials).<br /> <br /> These principles can be applied in the world of digital marketing, which is becoming increasingly essential in the post-COVID-19 entrepreneurial environment. More people are spending more time online, and learning how to grab the attention of potential clients can help businesses flourish.<br /> <br /> Smart Money Network creates intentional done-for-you social media campaigns that position clients as authoritative and credible resources, and drives up to 30 new business opportunities a month.<br /> <br /> According to Smart Money Founder and CEO Mike Harris, "You only have about three seconds to capture someone's attention and give them enough information to determine whether you are worth connecting with."<br /> <br /> Visit smartmoneynetwork.net to learn more about how to make the digital connections that can boost your business.<br /> <br /> Ref: Finance - in Blogs

(NewsUSA) - In 1967, one of today's most iconic runners made her mark in history.<br /> <br /> Despite an angry official who tried to push her off the course of the Boston Marathon, Kathrine Switzer defiantly ran on, broke barriers and became the first woman to officially complete the legendary race.<br /> <br /> Today, at the age of 70, Switzer continues to defy the odds.<br /> <br /> This year, she ran the 26.2-mile Boston Marathon again to celebrate the 50th anniversary of her historic milestone and continued to inspire others to break new ground. She also announced a partnership with the health and well-being company, Humana, to help celebrate seniors, encourage them to take an optimistic view of aging, and live healthy, active lifestyles.<br /> <br /> "When the Boston Marathon race director tried to shove me off the course in 1967, my life's purpose was crystalized. I knew I wanted to be a champion for others committed to blazing their own path," Switzer says.<br /> <br /> "I'm working with Humana to inspire seniors to achieve their best health, so they can experience all that life has to offer."<br /> <br /> Switzer shared tips on how she maintains an optimistic outlook on aging, and why she believes that great things are ahead when your health is ready -- no matter what age you are!<br /> <br /> Don't let your age define you.<br /> <br /> The biggest tip is to realize that you're never too old, too slow or too out-of-shape to begin living an active lifestyle. Whether it's walking the dog a bit further than usual, or taking a swim at the local health club -; finding ways to get active can help you live healthier and be more optimistic.<br /> <br /> Take it one step at a time. Allow time to adjust to a new routine. Start small and build on your efforts in small intervals. Listen to your body and be proud of your progress.<br /> <br /> Two is better than one. To help you stay motivated, get a buddy who has similar fitness goals. If a buddy is waiting for you, you won't worry about being embarrassed or feeling slow; it'll just be the two of you. There are few things greater than sharing victories and accomplishments with someone close.<br /> <br /> Make time for rest. Equally as important as staying active is ensuring that your body recovers from the stress endured from physical activity. Not only will your body thank you, but you will grow to love your active lifestyle more without aches and pains holding you back.<br /> <br /> Switzer recently took her message to the National Senior Games presented by Humana, one example of how the company is committed to championing seniors and breaking barriers -- namely, the stereotypes associated with seniors in today's society -- and proving that with a healthy body and mind, age is truly just a number. While at the Games, she participated in the 10K Road Race in a celebratory role and presented an inspiring and encouraging speech at the Celebration of Athletes.<br /> <br /> In addition to being a fierce advocate for seniors and optimistic aging, Switzer has been a lifelong advocate for women runners in general.<br /> <br /> In 1972, she co-founded the first women's-only road race; in 1984, she led the drive to get the women's marathon into the Olympic Games; and in 2015, she founded 261 Fearless, a global non-profit that empowers and connects women through the transformative action of running, and encouraging them to overcome life obstacles and embrace healthy living.<br /> <br /> "I think optimism is everything and you don't have to be a marathon runner to possess it," Switzer says.<br /> <br /> "The more you do, the more you can do!"<br /> <br /> Ref: Competitions - in Blogs

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(NewsUSA) - You probably don't think much about the fate of old, worn-out uniforms from restaurants, stores, healthcare facilities, sports teams, and other industries. But the fact is that many end up in landfills. However, one company is doing its part to lessen this carbon footprint by repurposing these old uniforms into new.<br /> <br /> Eco Tek 360, a forward-thinking fiber technology company and a division of Global Fiber Technologies, Inc. a public company, (GFTX), has developed a proprietary technology that removes the fibers from fabrics that have reached the end of their useful life cycle. The fibers are extracted from a landfill-destined garment and used to create yarn, make new fabric, and then get sewn into fabric which is turned into "rejuvenated" uniforms. Each time the uniform comes back to the client, the process creates a true circular economy and reduces carbon footprints.<br /> <br /> "It takes between 500 to 700 gallons of water to grow one pound of cotton and Eco Tek 360 can help save billions of gallons each year through utilization of its patent- pending process," says Chris Giordano, president and co-chairman of Global Fiber Technologies.<br /> <br /> "We will take corporate uniforms at the end of their useful life that would otherwise head for disposal and re-purpose them back to the same company as sustainable, high quality uniforms for their employees," says Giordano.<br /> <br /> "Our primary raw material is sourced from uniforms being disposed of by our corporate clients, allowing us to be competitive on price," says Paul Serbiak Global's CEO.<br /> <br /> There are three steps to the ECOTEK process:<br /> <br /> - Recovery: Companies collect old uniforms and send them to Ecotek. Customers earn a credit towards new uniform purchases.<br /> <br /> - Rejuvenation: Rejuvenation is the heart of the Ecotek philosophy. The company uses a patented procedure to remove old fiber from fabric, restore it, and create new fabric. The rejuvenated fiber is soft, strong, and comfortable, and looks like new.<br /> <br /> - Re-creation: The fabric made from the rejuvenated fiber is then used to make new uniforms.<br /> <br /> "The entire process takes place in the USA, ensuring fair labor practices and extremely high quality standards," according to the company. Ecotek will offer customized design in large and small batches with quick turnaround times.<br /> <br /> Buying uniforms made with rejuvenated fibers not only saves water and energy, it saves money, and allows employees to feel proud and look great with options for customized style and sizing.<br /> <br /> Surveys show that a majority of entry-level employees prefer to work for an environmentally friendly company and more than half of consumers prefer to buy from companies with a green reputation.<br /> <br /> For more information about how your company can go greener and look great doing it, visit <a class="no-ajax" target='_blank' href="https://globalfibertechnologies.com/ecotek-360">https://globalfibertechnologies.com/ecotek-360</a><br /> <br /> Ref: Business - in Blogs

(NewsUSA) - When it comes to getting fit, many consider cardio exercise the best solution. But strength training is also an essential part of any comprehensive exercise routine. Strength training can boost cardio health, burn calories and fat and put you on the fasttrack for fitness success.<br /> <br /> It's no surprise that strength training was listed as a top fitness trend for both men and women by the American College of Sports Medicine (ACSM). It's also a key step towards improving quality of daily life -- whether that's countering long hours spent at a desk job or staying active with the family.<br /> <br /> "Everyone can benefit enormously from strength training," says celebrity trainer and Bowflex Fitness Advisor Tom Holland. "Muscle helps our bodies work optimally, providing us with functional strength and the ability to perform daily activities with ease."<br /> <br /> Here are some easy ways to add some strength training into your exercise routine:<br /> <br /> * Commit to a regular routine, and build from there. If you are new to strength training, consider lighter weights and fewer repetitions to get started. You can challenge yourself with larger increments and higher repetitions as you progress. "Success in strength training is all about overloading the muscle with precise weight and progressing appropriately," Holland says.<br /> <br /> * Use equipment, or keep it simple. Equipment such as kettle bells, dumbbells and medicine balls are all great options. For example, the Bowflex SelectTech 552 dumbbells (www.bowflexselecttech.com) replace 15 sets of weights with a space-saving design -- adjustable from 5 to 52.5 pounds at the turn of a dial. If you don't have easy access to weights, or want to start off simple, everyday objects, such as a frozen water bottle or cans of soup, can be used as substitutes.<br /> <br /> * Get back to the basics with functional fitness. Functional fitness focuses on strength and bodyweight training exercises to improve balance, develop muscle and condition our bodies. Basic exercises, such as squats or sit-ups, mimic movements used in daily life. Another option to keep your body tuned to daily activities is walking. You might not be ready for a 5k walk, but a machine like the Bowflex TreadClimber (www.treadclimber.com) can help you get started by combining the motions of a treadmill, a stair climber and an elliptical.<br /> <br /> * Fuel your strength training with protein. "Protein is essential to building lean muscle," says Holland. One easy solution is a protein shake or smoothie. For example, the new Bowflex Body (www.bowflexbody.com) nutrition line includes fitness shakes that provide a 15-gram punch of protein and essential vitamins for only 125 calories.<br /> <br /> Ref: Body Building - in Blogs

(NewsUSA) - Americans may read thrillers and watch adventure movies, but their days aren't exactly fueled by pure adrenaline. They work, drive the kids to soccer practice, eat dinner, watch HBO -- but those with a handheld GPS can satisfy their thirst for adventure through modern day treasure hunts, or geocaching.<br /> <br /> Geocaching is a global treasure-hunting game. Someone hides an item, uses a GPS to determine its coordinates, and then posts the information online. Geocache-seekers then use their own GPS units to track down the geocache, usually a box or a small item and a logbook.<br /> <br /> The game sounds deceptively simple. While geocachers know the items' coordinates, reaching them might require a workout -- some locations require hiking and climbing, for example. Also, GPS units only take geocachers within 10 to 15 feet of the geocache, which is hidden to avoid accidental discovery by "Muggles" -; those uninitiated in the ways of geocaching.<br /> <br /> Geocaching.com, the largest Web site for geocachers to announce new geocaches and log their successes, lists over 1,000,000 geocaches in over 200 countries.<br /> <br /> The game has become so popular that GPS manufacturers are starting to design handheld GPS units specifically for geocaching. For example, the Magellan eXplorist GC (www.magellangps.com) includes a seamless connection to geocaching.com, a sunlight-readable color screen and a simple user interface to make geocaching a breeze. The unit is waterproof and comes pre-loaded with the coordinates of the most popular geocaches in the world. The GPS chipset promises 3-meter accuracy.<br /> <br /> Of course, the eXplorist GC also comes with standard outdoor features, including waypoint creation, a worldwide basemap, active tracking and a trip odometer.<br /> <br /> When geocachers find a geocache, they write their name in the logbook or exchange one of the items in the cache for one of equal value. Then they put the cache back in its original location, so other treasure-seekers can enjoy the thrill of the chase and, perhaps, discover a place previously unknown to them.<br /> <br /> For more information about the eXplorist GC, visit www.magellangps.com/eXploristGC/.<br /> <br /> Ref: Hiking - in Blogs

If you travel by car<br /> <br /> From The East:<br /> 1. Take the autoroute 25.<br /> 2. Exit at Grand boulevard.<br /> 3. Turn left and go straight for 500 meters.<br /> 4. Go to 1234 Grand boulevard on your right.<br /> <br /> From The West:<br /> 1. Take the autoroute 25.<br /> 2. Exit at Grand boulevard.<br /> 3. Turn right and go straight for 500 meters.<br /> 4. Go to 1234 Grand boulevard on your left.<br /> <br /> From The North:<br /> 1. Take the autoroute 10 to get the 25.<br /> 2. Exit at Grand boulevard.<br /> 3. Turn left and go straight for 500 meters.<br /> 4. Go to 1234 Grand boulevard on your right.<br /> <br /> From The South:<br /> 1. Take the autoroute 10 to get the 25.<br /> 2. Exit at Grand boulevard.<br /> 3. Turn right and go straight for 500 meters.<br /> 4. Go to 1234 Grand boulevard on your left.<br /> <br /> <br /> <br /> If you travel by bus<br /> <br /> From The East:<br /> 1. Take the bus 128 west, transfer to the 69 north.<br /> 2. Exit at Grand boulevard.<br /> 3. Turn left and walk straight for 500 meters.<br /> 4. Go to 1234 Grand boulevard on your right.<br /> <br /> From The West:<br /> 1. Take the bus 128 east, transfer to the 69 south.<br /> 2. Exit at Grand boulevard.<br /> 3. Turn right and walk straight for 500 meters.<br /> 4. Go to 1234 Grand boulevard on your left.<br /> <br /> From The North:<br /> 1. Take the bus 10 south, transfer to the 122 east.<br /> 2. Exit at Grand boulevard.<br /> 3. Turn left and walk straight for 500 meters.<br /> 4. Go to 1234 Grand boulevard on your right.<br /> <br /> From The South:<br /> 1. Take the bus 10 north, transfer to the 122 west.<br /> 2. Exit at Grand boulevard.<br /> 3. Turn right and walk straight for 500 meters.<br /> 4. Go to 1234 Grand boulevard on your left.<br /> <br /> <br /> <br /> Ref: Directions - in Blogs

(NewsUSA) - Three square meals a day are a thing of the past. Busy schedules, diverse dietary preferences and the flow of modern life necessitate more flexible and convenient meals. Luckily, snacking is in the midst of a revolution. Traditional snacks like chips and pretzels have given way to bigger, better and healthier options that deliver both convenience and nutrition in one tasty package. Whether clean-label, organic, vegan or nutrient-added, it's up to ingredient suppliers and manufacturers to develop products that meet all of these demands. That's certainly a tall order.<br /> <br /> While there are no standard requirements for clean label snacks, naturally derived gums, hydrocolloids and colors are generally accepted in such applications and have become increasingly popular. You might see these ingredients listed as carrageenan, a soluble fiber from red seaweed, or cellulose gel, which is a refined plant fiber. In many foods and beverages, these ingredients improve shelf life and nutritional value without diminishing taste -- like giving drinkable low-fat yogurt that distinctive creamy consistency with every sip.<br /> <br /> They also prove quite functional in products that meet strict dietary requirements, like gluten-free and vegetarian options. Hydrocolloids and gums like carrageenan, alginates and cellulose gel can be sustainably sourced from nature and are perfectly suited for vegetarian and vegan foods. Either by improving the flavor and fullness of meatless sausage or producing non-dairy ice cream with that definitive indulgence and delectability, these ingredients are making new snacking options both possible and palatable.<br /> <br /> Reducing the number of ingredients in a recipe is one challenge and, more recently, adding ingredients has become another. We want foods and beverages with added value, but it's important to understand that introducing vitamins or nutrients to any product can significantly affect flavor and texture. Enriched, shelf-stable snacks that boast added protein need a stabilizer to maintain the quality of the product. Without the added ingredients like carrageenan, similar products might separate, taste chalky or be less effective than their claims imply.<br /> <br /> Food companies are adapting their product formulations and rolling out new products to meet demand for healthy snacking solutions. Naturally derived ingredients that help reduce fat and sugar content but maintain product integrity are changing the way we snack. They deliver that indulgent experience we all appreciate. For more information on ingredients that give us a variety of snacks for a wide range of diets, please visit www.FoodScienceMatters.com.<br /> <br /> Ref: Cooking - in Blogs