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Meeting Invitation
Meeting Invitation


    Erica Svendsen boldtruthmama
    Social media is a search engine. Learn how to get found. Marketing





    If you're on social media but no one's finding you, you're not a ghost—you’re just invisible.

    Let’s have a little truth fest, shall we?

    You keep posting. You're dancing. You're showing your iced coffee. You're even dropping wisdom that should get you a book deal. But the only one liking your stuff is your aunt Tammy and that one MLM girl who’s always “cheering you on.”

    Mama, let me say this with love and a strong shot of espresso (decaf if you're off caffeine like a psycho):
    Social media is not just for showing up. It's for getting found.

    That’s right. Instagram. TikTok. Pinterest. Facebook. Even LinkedIn if you’re feeling fancy.
    They’re not just platforms — they are search engines in glitter and crop tops.
    Social Media = Search Engine (Yes, Really)

    Let me break it down like your toddler breaks down when you cut the sandwich the wrong way.

    All of these platforms have search bars. You know what that means?
    People are typing things like:

    “Mom blog”

    “Easy vegan toddler meals”

    “Freelance writing tips”

    “Jesus and coffee memes” (okay maybe that’s just me)

    If your profile isn’t optimized, you could be serving up exactly what they need—and still be chilling in the shadow realm of the algorithm. No ma’am. We don’t do invisible over here.
    1. Your Name Is Prime Real Estate

    Stop putting “✨Mama of 3✨” in your name field. I love your babies, but that’s not what people are searching.

    Instead, tell the algorithm what you do.
    Example:
    Erica | SEO Copywriter for Moms
    or
    Jess | Pinterest Coach for Bloggers

    Now when someone types “Pinterest coach,” boom. You’re in the game.
    2. Your Bio Is a Mini Sales Page

    That little box? It’s not a throwaway. It's not for inspirational quotes. It’s for hooking followers like the savvy mama boss you are.

    Format cheat code:

    👋 Who you help
    💡 What you help them do
    🔗 Your freebie or offer

    Example:
    Helping writer moms grow their blog + make bank online 💸
    👇 Grab the free SEO checklist

    Short. Sassy. Searchable. Yes please.
    3. Keywords. Yep, Even on Instagram.

    Pinterest mamas already know the power of keywords. But IG? TikTok? Yes girl. They’ve been creeping on your captions this whole time.

    Use the exact words your dream audience would type. You’re not just posting a reel. You’re posting a searchable piece of content.

    Instead of:
    “Loved making this for dinner!”
    Try:
    “Easy one-pan vegan meal for busy moms 🍽️ #veganrecipes #quickdinnerideas #momlifehacks”

    Don’t keyword stuff. We’re not robots. But do give the platform something to latch onto.
    4. Hashtags Aren’t Dead, They’re Just Boring If You Use ‘#Blessed’

    Choose hashtags that are specific to your niche and content. Think of them as little roads leading people to your profile.

    #MomBloggerTips

    #ChristianMomsWhoWrite

    #FreelanceWritingLife

    #FaithBasedBiz

    Keep a rotating list. And for the love of viral reach, don’t just copy and paste the same 30 dead hashtags on every post.
    5. Your Content Needs to Scream “Hey Algorithm, Pick Me!”

    Here’s the hard truth, boo:

    If you're just vibing, you're blending in.

    Your content needs to answer questions, solve problems, or entertain in a way that makes the algorithm go, “Ooh, I know someone who’d love this.”

    So instead of vague captions like,
    “Just showing up today 🥰”
    Try:
    “Here’s how I built a blog that gets 1,000+ monthly visits—with no tech degree and 3 kids screaming in the background.”

    Because THAT, my friend, is search engine gold.
    Final Word from Your Favorite Truth-Teller

    You’re not too late. You’re not too old. You’re not too small.
    You’re just not searchable—yet.

    Social media doesn’t reward mystery. It rewards clarity.
    So rewrite that bio. Add keywords to your captions. Use that name field like your business depends on it—because it kinda does.

    And if you're still feeling stuck, don’t worry—I got you.
    Follow me for more great tips or DM me with questions.


    Now go make the algorithm your sidekick, Mama.
    You’re building an empire—and empires don’t hide.
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    Millie Zemlak Millie_Zemlak
    (NewsUSA) - It's no surprise that parents today seek books that will delight, engage, and educate their children. However, some parents are seeing gaps in the available options of topics they want to share with their children. To combat this, there is a growing trend of parents who have taken matters into their own hands and turned to self-publishing to fill these holes themselves.

    Kindle Direct Publishing (KDP) from Amazon is one self-publishing option that offers editorial freedom and ease of use for busy parents looking to create something that meets their kids' needs.

    KDP success stories include Handeep Dhoot (who writes as "Dr. Dhoot"), a mom with a Ph.D. in chemistry who wanted to introduce her young daughter to STEM topics.

    Dr. Dhoot has self-published the growing Tinker Toddler series of STEM books aimed at young children, including Machine Learning for Babies & Toddlers.

    "Becoming a parent helped me realize the urgency for introducing scientific topics, like STEM, to kids while their brains are still developing. KDP allowed me to self-publish books that portray these ideas in an accurate and digestible way for kids, including my own daughter."

    Gabi Garcia, a long-time school counselor and mom, turned to self-publishing when she saw a lack of books for Spanish-speaking and bilingual children about how to understand their emotions and feelings.

    "It's so important to engage with children early to discuss mindfulness. Self-publishing on KDP empowered me to take all that I'd learned and seen as a school counselor and make it accessible to more children, in both English and Spanish."

    She has published several books on these topics through KDP, including Listening to My Body, published in both English and Spanish. She now writes full-time on mindfulness and social awareness topics for children, parents, and educators.

    Brendan Kelso struggled with dyslexia as a child, but found learning and performing dramatic monologues helpful. He enjoyed Shakespeare, but, like many young readers, found the text hard to understand.

    After a career in engineering, he became a stay-at-home dad and came up with an idea to write versions of Shakespeare's plays that were more accessible to kids. His loveof theater and writing led him to self-publish several works through KDP, starting with Shakespeare's Hamlet for Kids.

    "I have the freedom to spend more time with my family, while pursuing my passion on my own terms with KDP."

    These parents have been able to create the books they couldn't find for kids and found financial success - and sometimes a whole new career - in the process.

    For those parents who are toying with self-publishing, but still have questions, consider this:

    * KDP lets authors set their own prices and retain all rights to their work.

    * As an author, you can publish your book in minutes, and these books are available to a worldwide audience through Kindle online stores in 24-48 hours.

    * You can publish Kindle eBooks and paperbacks in multiple languages.

    Visit kdp.amazon.com for more information about Kindle Direct Publishing.

    Ref: Encouraging - in Blogs
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    Vanessa Leannon Vanessa_Leannon


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    Ramiro Williamson Ramiro_Williamson


    67 0

    Nichole Schack nlschack
    Follow me as I explain a different way to view the mundane of everyday life. Sometimes it's better to take a good look around you and discover the beauty that is right infront of you.

    37 0

    Millie Zemlak Millie_Zemlak
    (NewsUSA) - As energy costs rise, the "green" movement and conservation efforts have become popular topics. Energy-saving recommendations appear daily in the media, and consumers are being offered subsidies or state and federal tax credits to encourage the purchase of more efficient appliances. However, many homeowners fail to consider their water heater when it comes to going "green."

    Although today's water heaters are expected to operate for an average of 13 years, the U.S. Department of Energy recommends shopping for a new water heater if your current unit is more than seven years old. This allows an adequate amount of time for homeowners to research and select a water heater that best meets their needs instead of waiting until their heater breaks down and selecting the cheapest quick fix for cold showers.

    Consumers are increasingly turning to high-efficiency water heaters when replacing older units or during remodeling and building projects. While these models may cost more initially, savings in water and energy usage continue throughout the lifetime of the appliance, offsetting the price difference. The U.S. Environmental Protection Agency reports that these units use 10 to 50 percent less energy, benefits to both your budget and the environment.

    A recent study by the Gas Technology Institute simulated the residential performance of high-efficiency water heaters and conventional units. The Vertex from A. O. Smith, a hybrid, gas-condensing, residential unit incorporating tank-type and tankless technology, provided the best overall performance at average and high-volume hot water usage, which is the consumption of 64-gallons or more per day of hot water.

    Endorsed by long-time environmental champion Ed Begley Jr. of the HGTV series "Living With Ed," the Vertex provides sufficient quantities of hot water for shower after shower and operates at 90 percent thermal efficiency. Additionally, it is designed to meet the demands that modern lifestyles require.

    "Using more efficient combustion to produce hot water at lower operating costs and 90 percent thermal efficiency, the Vertex is a good choice for customers who want to save energy without skimping on hot water," said David Chisolm, A. O. Smith Water Heater brand manager.

    For more information on the A. O. Smith Vertex model, visit hotwater.com/resources/energy-star-qualified-products/.

    Ref: Gifts - in Blogs
    54 0

    Millie Zemlak Millie_Zemlak
    (NewsUSA) - Are all those stories about crippling student debt having an effect on college campuses? Just ask post-Millennials now trying - albeit not always successfully - to avoid being saddled with the same heavy burden of debt as their predecessors.

    According to Fidelity Investments' new "College Savings: Lessons Learned Study," not only did 83 percent of current college students surveyed consider what their total costs would be before matriculating - just 69 percent of recent graduates had such foresight - but 39 percent of them said the potential price tag was such "a huge factor" that they purposely limited their choice of schools to the most affordable. Only 32 percent of recent graduates, alas, had shown similar restraint.

    "It seems today's college students are perhaps more aware of the financial situation they entered into than those who graduated before them," said Melissa Ridolfi, Fidelity's vice president of retirement and college leadership. "That's a positive development."

    All told, student debt in the U.S. now totals more than $1.5 trillion - second only to mortgage debt, Forbes reported. And the 69 percent or so of the Class of 2018 who took out student loans graduated with an average debt balance of $29,800.

    So you can understand why recent graduates would be so stressed out over whether they'd ever be able to pay off their loans that they're now having second thoughts about their decisions:

    * 40 percent said that while they don't regret going to college, they would've made different choices in hindsight.

    * Only 14 percent felt the value of their education was worth more than the money they'd spent.

    Oh, and future college students should listen up for this sage advice from the more than 4,000 respondents surveyed - all recent graduates, current undergraduates, and parents of either or both - on what would've done wonders to ease their own stress levels.

    "When asked 'If you knew then what you know now when it comes to school selection, what would you do differently?' the number one answer for all respondents was 'I would've started saving earlier,'" Ridolfi said.

    Which logically brings us to another key finding of the study: Only 17 percent of current students and recent graduates had taken advantage, prior to college, of what's arguably one of the best ways to fund higher education: 529 savings plans.

    Unlike regular bank savings accounts, they provide a tax-advantaged way to save money to cover tuition, books and other education-related expenses at most accredited two- and four-year colleges, universities and vocational-technical schools.

    The key phrase being "tax-advantaged." Meaning, earnings grow federal income tax-deferred and withdrawals for qualified expenses are free from federal (and, in many places, state) income taxes - thus affording the opportunity to have even more saved for college.

    Significantly, Ridolfi said families using a 529 plan managed by Fidelity have been starting to sock money away earlier than ever before, with contributions beginning on average when the child is about age six and a half. Thirty-six percent of Fidelity 529s are even opened for beneficiaries under - yes - age 2.

    You say a child hasn't even uttered his or her first complete sentence before they're two? Probably not. But just so you're not bushwhacked when they suddenly hit their late teens, free online resources like Fidelity's College Savings Learning Center and College Savings Quick Check - a calculator that even shows you the impact of saving a few dollars more a month - can help prepare you for what lies ahead.

    Ref: Education - in Blogs
    56 0

    Millie Zemlak Millie_Zemlak
    (NewsUSA) - Sponsored by GAF - It's time to stop thinking of Millennials as totally uninterested in owning anything just because they were early adopters of Uber.

    The newly released U.S. home ownership rate rose in 2017 for the first time in 13 years - it now stands at 64.2 percent - driven mainly by a shift towards owning over renting by the under-age 35 crowd who'd been wary of committing for both financial and personal reasons.

    "This is happening because young households are buying homes. Full stop," Ralph McLaughlin, chief economist at home listings provider Trulia, told the Wall Street Journal.

    They're not the only purchasers, of course. Which means if you're looking to sell your house now or in the not too distant future, you might want to check out this generational roadmap to four upgrades experts say are worth it to help attract potential buyers.

    * Cross-generational: a new steel door. The only thing that beat it on Remodeling magazine's annual Cost vs. Value Report for 2017 was loose-fill attic insulation, but this project - with a 90.7% return on investment - speaks directly to the report's main takeaway: "Curb appeal projects, by and large, generated higher returns on investment than work done inside the home."

    Plus, as far as Millennials go, while their ideal interiors may differ from older generations - for example, they prefer open floor plans and hardwood floors - Architectural Digest says they're still into "traditional exteriors."

    * Millennials: smart-home tech. Yes, there are Boomers and Generation Xers who are super tech savvy, but Millennials especially crave homes that allow them to control their heating, air-conditioning, home security, and lighting systems from their phones.

    "They want to use their brains for other things, not for remembering whether they adjusted the heat or closed the garage door," Angie's List stressed.

    * Cross-generational: a new roof. It's the ultimate curb appeal enhancer and a perennial Remodeling magazine A-lister, with Credit.com having observed that "buyers pay a premium for one already in place."

    So if the first thing prospects notice even before exiting their cars looks like something out of "Twister," you've got a problem.

    "It's a huge turn-off," said Patsy O'Neill, a sales associate with Sotheby's in Montclair, New Jersey, "and makes buyers of all ages predisposed to find even more things they don't like."

    If your roof does need replacing, those particularly interested in targeting Millennials might want to consider the very affordable Sienna line of diamond-shaped shingles from GAF (gaf.com), North America's largest roofing manufacturer, since they capture that generation's sensibilities.

    "They pick up on key Millennial style trends of natural, clean materials, clean lines, and the integration of artistic elements," said Leslie Franklin, executive director of residential marketing at GAF.

    * Millennials: all-new appliances. Realtors will tell you that major kitchen (and bath) upgrades aren't generally worth their high costs, in terms of return on investment, since prospective buyers' tastes can clash with yours.

    However, Millennials do love, love, love all-new stainless steel appliances. So much so that what RealtyTimes.com called "an astonishing majority of 75 percent" of respondents in a recent survey chose to spend their hypothetical home buying budgets on them.

    Ref: Gardens - in Blogs
    64 0

    Millie Zemlak Millie_Zemlak
    (NewsUSA) - A non-surgical technique for lifting double chins, reducing puffiness around the eyes, and improving the appearance of wrinkles is now available in the form of an easy-to-use home kit called The Face Wrap. (www.facewrap.com).

    Previously available as a salon-only treatment, The Face Wrap lifts and tightens drooping areas on the forehead, face, and under the chin by firmly wrapping them up in a mineral-soaked, non-allergenic "face wrap" constructed of non-latex elasticized cotton fabric.

    "The liquid minerals are the secret to the Face Wrap," says Sarah Bolger, The Face Wrap's spokesperson. "The minerals, which are all-natural, draw out impurities from the complexion while giving the skin a firmed and tighter look on the outside and a rejuvenated feel to the underlying tissues."

    Bolger says the all-natural, one-hour facial beautification procedure is safe and painless.

    "Our Face Wrap kits have wrapped many thousands of faces, and we've learned how to produce wonderful changes," says Bolger. "For those looking for an alternative to cosmetic surgery, wrapping your face is an easier way to reduce double chins and puffiness, lift and tighten the skin and enhance your own natural beauty."

    Bolger also recommends exfoliating before using to allow the minerals to absorb better, and exercising the face daily with a few simple exercises.

    Working women want to look their best - especially after 50. But let's face it, most working women find it difficult to carve out an hour or two a week for visits to the day spa. That's the appeal of the home kit. The one-hour treatment can be done at home while reading or on the computer or while resting.

    Women generally look five- to ten years younger after a series of three to six treatments. Most people are surprised to see their cheekbones and jaw bones again!

    Visit www.facewrap.com for more information. The kit costs $139 and contains enough minerals for at least 20 treatments, or about $7 per treatment. A lot less than $80-plus for various salon treatments.

    Ref: Famous - in Blogs
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