<br /> <br /> How the National Media Messed Up the Mavs Predictions<br /> by Bob McCullough 6/14/24<br /> <br /> <br /> <br /> <br /> <br /> <br /> Go into the recent archives of any major sports site, and you'll find a lot of names who should be embarrassed about their predictions for the Mavs-Celtics series. And they're not just the names of those who happened to cover the Mavs. <br /> <br /> <br /> The prediction split was close to 50/50. Maybe 60/40 in favor of the C's, which felt reasonable going into the Finals. Now it seems a little ridiculous. <br /> <br /> <br /> So what went wrong? Let's take a closer look at why the national media especially fell for the Dallas storyline, for it embodies a lot of what's wrong with sportswriting today and NBA coverage in particular. <br /> <br /> <br /> **** Mavs Story Lines<br /> <br /> <br /> This one's at the top of the list. Writers love superstars, and the NBA's entire culture is built around them. The old ebony/ivory combination of Kyrie Irving and Luka Doncic was irresistable as a result, especially given the story lines. <br /> <br /> <br /> Start with Irving, a fascinating wack job who's been shooting his career in the foot for a long time now. After getting in trouble for spewing anti-Semitic nonsense, breaking up teams, getting coaches fired and conveniently missing games due to his anti-vax rhetoric, Irving somehow managed to resurrect his career and transform himself into a supposedly responsible NBA elder in Dallas. It's the ultimate redemption storyline. <br /> <br /> <br /> If you really believe that I have deeds to several bridges I can sell you, but in a basketball context Doncic may be even worse, which hardly seems possible. He's the most offensively gifted player of his generation, and yet, to use the words of Bob Cousy, he "looks like a truck driver." <br /> <br /> <br /> Which is Cooz-speak for Luka being fat and out of shape, especially for a professional athlete, and the Celtics have relentlessly exploited that flaw. Add in the fact that he goes after the refs on EVERY play, and he's pretty sickening to watch, even with his incredibly skill set. That doesn't stop the writers from relentlessly loving the highlight plays; that's what they do. <br /> <br /> <br /> J's Fatigue<br /> <br /> <br /> This one's right up there, too. NBA writers especially are sick of writing the same old rivalry stories about Jason Tatum and Jaylen Brown, i.e., who's better, who gets paid more, who cares more about winning vs endorsements and brand, and so on. <br /> <br /> <br /> Not surprisingly, the rest of us are just as sick of reading them. Even more so now that' they've become largely irrelevant. Whatever their differences were--and there likely were differences, rest assured--they've worked them out to get to within a game of their first title. <br /> <br /> <br /> ** hum. <br /> <br /> <br /> What Matters About the Mavs Previous Opponents<br /> <br /> <br /> This one hasn't been explored as much, but it's relevant. National writers especially saw three glamour teams in the Clippers, the Thunder and the Wolves, which wasn't exactly the case. <br /> <br /> <br /> Start with the Clippers. They were always a shell of a team with lots of older star power--Kahwi, Paul George, the artist formerly known as Westbrick. Without a healthy Leonard, however, that formula was yesterday's news, as the Mavs quickly proved. Simply put, it was a hidden mismatch. <br /> <br /> <br /> On to the Thunder. This one's slightly more interesting. OKC surprised everyone with a first-round sweep over a New Orleans shell team supposedly "led" by the ever injured and absent Zion Williamson, which led to the assumption that they were ahead of the curve when it came to being playoff ready. <br /> <br /> <br /> Dallas exposed them as a bit of a donut team without enough secondary scoring after SGA, giving Sam Presti a solid blueprint for what he needs to fix going forward. The Thunder are one of the few teams where "watch out for them next year" carries a lot of weight. <br /> <br /> <br /> Lastly, the Timberwolves, who have one of the most oddly mismatched rosters in recent memory. They were perfectly constructed to stop the Nuggets, however, with two seven-footers available to get Nicola Jokic off his game. Against the Mavs, though, young Anthony Edwards was exposed as far from Finals-ready, and KAT came off once again as a seven foot scorer who sometimes plays at 6'6" under pressure. <br /> <br /> <br /> What Now For the Mavs? <br /> <br /> <br /> This one's simple, at least on paper--get Luka in shape, and convince him to play a nominal amount of defense. According to reports, though, Dallas has been trying to get him to do this for years, so that's where the "on paper" part comes in. <br /> <br /> <br /> They also need him to grow up. Luka's referee theater routine grew thin when he was exposed to a team with two All-Defense defenders, and at least two more who should be considered for that roster. Whining about fouls is fine when you have inferior defenders, but it doesn't hold water when athletes like Jaylen Brown and Jrue Holiday are in your grill taking options away. <br /> <br /> <br /> Finally, the Mavs need a third scorer. Badly. They got by with guys like PJ Washington and Derrick Jones this year, but bargain basement options like that almost always wilt like March daffodils when the playoffs roll around in April, May and June. The future's still bright in Cuban Land, but it's going to take some serious attitude and personnel adjustments to get Luka, Kyrie and company over the top.

(NewsUSA) - Sponsored News -Whether you are in a hotel room, at your desk, in an RV, or by a campfire, it can be difficult to get a good cup of coffee away from home. With the holiday travel season in full swing, travelers are wondering how best to enjoy their morning java while on the go.<br /> <br /> Most away-from-home coffee options have major drawbacks. Hotel room coffee makers are convenient and cheap, but the coffee they brew means a major compromise on taste. Local cafes often offer good coffee, but the cost of all those to-go cups can really add up. Existing travel coffee presses offer a way to brew while on the go, but they typically brew slowly and therefore brew a bitter and very acidic cup.<br /> <br /> Travelers benefit from being able to brew delicious coffee quickly and easily wherever they are. Luckily there is a perfect way to do just that. The AeroPress Go travel coffee press brews up to three cups of delicious hot or cold brew coffee that is richer, smoother, and lower in acidity than coffee brewed by other travel presses. Simply add ground coffee and water, stir briskly, press, and enjoy a cup of hot or cold brew coffee in just a minute or two.<br /> <br /> The AeroPress Go travels self- contained in its own mug with a lid, making it easy to fit in a suitcase, in a desk, with camping gear, in an RV or in a backpack. It is compact, lightweight, and durable, making it easy to transport. And it cleans up in just a few seconds with a quick rinse.<br /> <br /> The AeroPress Go's ability to make cold brew coffee is a big additional advantage because it can be used where there is no access to hot water. Wherever you go, there is almost always a source of water, but often no way to heat it. Use the AeroPress Go to join the hot new trend of drinking coffee that's an amazingly smooth, rich cold brew. With the AeroPress Go, it's easy to brew a cup of cold brew using unheated water in about two minutes.<br /> <br /> Visit <a target='_blank' href="https://aeropress.com/">https://aeropress.com/</a> for more information about how to brew great coffee on the road.<br /> <br /> Ref: Gadgets - in Blogs

(NewsUSA) - As warm weather approaches, so does wedding season, and family-focused entertainment network UP TV heads down the aisle with a pair of new, unscripted series set to debut this summer.<br /> <br /> The series, "Our Wedding Story," takes viewers inside the relationships between the brides and grooms. With exceptional and cinematic storytelling, viewers will get to live each couple's love story - from the moment they met to the walk down the aisle.<br /> <br /> In "Crazy Beautiful Weddings," viewers go behind the scenes with busy wedding planner Lynzie Kent. Wedding planning is an art and a science, and Ms. Kent brings her style and people skills as she navigates diverse tastes, the couples' visions and various venues, to create one-of-a-kind celebrations for her clients that will make the big day something to remember.<br /> <br /> "On UP, our viewers have seen the families in our beloved series exploring new relationships, planning weddings and having kids," Amy Winter, executive vice present and general manager of UP TV, says in a statement announcing the shows.<br /> <br /> "By greenlighting new series that focus on those specific life moments, we invite our audience to experience all of the joy and excitement that many different couples are going through as they share their personal journeys of life's biggest moments," she says.<br /> <br /> The pair of wedding programs complement new episodes of two existing shows that highlight another one of life's biggest moments - the journey to parenthood.<br /> <br /> This spring, UP premieres new episodes of its groundbreaking series, "Expecting," which follows expectant parents as they prepare for a new addition to the family. With no producers or camera crews, it is the first show that asks couples to turn the lens on themselves, to give the audience a peek into one of life's most exciting and personal journeys - welcoming a child.<br /> <br /> Also premiering in April is "One Born Every Minute." The series takes viewers inside a hospital maternity unit to experience the joy, excitement and drama as babies are delivered.<br /> <br /> UP is available on DIRECTV, DISH, Verizon Fios, AT&T U-verse, Xfinity and local cable. For more information about the family-friendly programming and where you can find the channel, go to UPtv.com.<br /> <br /> Ref: Art - in Blogs

(NewsUSA) - Now more than ever, building relationships is important to small businesses so they can compete in the global marketplace.<br /> <br /> The Smart Money Network is a community of digital marketing experts whose mission is to support entrepreneurs as they grow their businesses, especially in the new and increasingly online economy.<br /> <br /> Having a partner to navigate the field of digital marketing can help small businesses get the edge they need. The Smart Money Network collaborates with small business clients and coaches them on how to engage a target audience with the right message at the right time, using a combination of digital tools and the power of persuasion. <br /> <br /> The Collaboration Starts with A Conversation. <br /> <br /> "Conversation is the seed of opportunity," according to the Smart Money Network website. Experts work with small business owners and entrepreneurs to find and build relationships with their target audiences using social media platforms such as LinkedIn, then deploy tried-and-true principles of persuasion that convert to new business opportunities.<br /> <br /> Author Robert Cialdini describes six principles of persuasion in his book, "Influence - The Psychology of Persuasion." These principles include the concepts of scarcity (making your product or service seem more desirable), reciprocity (using small favors to entice), likability (pleasantness can go a long way), consensus (word of mouth that others use your product or service), consistency (customers need to feel they can count on what you say you will deliver), and authority (make sure you support your products or services with facts about your experience and credentials).<br /> <br /> These principles can be applied in the world of digital marketing, which is becoming increasingly essential in the post-COVID-19 entrepreneurial environment. More people are spending more time online, and learning how to grab the attention of potential clients can help businesses flourish.<br /> <br /> Smart Money Network creates intentional done-for-you social media campaigns that position clients as authoritative and credible resources, and drives up to 30 new business opportunities a month.<br /> <br /> According to Smart Money Founder and CEO Mike Harris, "You only have about three seconds to capture someone's attention and give them enough information to determine whether you are worth connecting with."<br /> <br /> Visit smartmoneynetwork.net to learn more about how to make the digital connections that can boost your business.<br /> <br /> Ref: Finance - in Blogs

(NewsUSA) - As the calendar flips to another year, many employees will consider starting the new year on the hunt for a new job. In today's changing workforce, it is more important than ever for companies to realize that a salary alone is no longer enough to recruit or retain strong employees. According to a recent survey by Aflac, small businesses deserve a round of applause for their ability to keep employees happy. The report found that 85 percent of small-business employees are happy in their current job and more than half (51 percent) agree that most of or all of their happiness in their current job is because is a result of working for a small business.<br /> <br /> The keys to happiness<br /> <br /> Nearly a quarter of participants (23 percent) stated that the feeling of importance was the best part of working for a small business. Small businesses have the unique ability to make employees feel appreciated, respected and valued on a personal and professional level. In a small business environment, there are typically fewer layers between newcomers and leadership. This tight-knit structure of small businesses can create a family-like atmosphere that allows employees to feel that their opinions matter and that they play a significant role in the business's mission.<br /> <br /> Flexibility is also vital in creating employee happiness. According to the report, 30 percent of respondents noted that flexible scheduling was the best part of working for a small business. This can include working from home, leaving work early to play in a summer sports league or giving new parents an extra week of paid time off to help care for their newborn. A workplace that promotes healthy work-life balance can create happier, less stressed employees and can also increase employee productivity on the job.<br /> <br /> Unlocking improvements<br /> <br /> Although small businesses excel at keeping employees happy, there is always room for improvement. In a small-business community, money does not seem to be the only motivator. In fact, 65 percent of small-business employees indicate that an improvement in their benefits offerings would make them happier employees. By offering a robust benefits plan that includes voluntary benefits, small businesses can ensure that their employees are able to find the right benefits to meet their individual needs.<br /> <br /> Learn more at <a class="no-ajax" target='_blank' href="https://aflac.com/smallbusiness">https://aflac.com/smallbusiness</a><br /><br /> <br /> Ref: Business - in Blogs