(NewsUSA) - Now more than ever, building relationships is important to small businesses so they can compete in the global marketplace.<br /> <br /> The Smart Money Network is a community of digital marketing experts whose mission is to support entrepreneurs as they grow their businesses, especially in the new and increasingly online economy.<br /> <br /> Having a partner to navigate the field of digital marketing can help small businesses get the edge they need. The Smart Money Network collaborates with small business clients and coaches them on how to engage a target audience with the right message at the right time, using a combination of digital tools and the power of persuasion. <br /> <br /> The Collaboration Starts with A Conversation. <br /> <br /> "Conversation is the seed of opportunity," according to the Smart Money Network website. Experts work with small business owners and entrepreneurs to find and build relationships with their target audiences using social media platforms such as LinkedIn, then deploy tried-and-true principles of persuasion that convert to new business opportunities.<br /> <br /> Author Robert Cialdini describes six principles of persuasion in his book, "Influence - The Psychology of Persuasion." These principles include the concepts of scarcity (making your product or service seem more desirable), reciprocity (using small favors to entice), likability (pleasantness can go a long way), consensus (word of mouth that others use your product or service), consistency (customers need to feel they can count on what you say you will deliver), and authority (make sure you support your products or services with facts about your experience and credentials).<br /> <br /> These principles can be applied in the world of digital marketing, which is becoming increasingly essential in the post-COVID-19 entrepreneurial environment. More people are spending more time online, and learning how to grab the attention of potential clients can help businesses flourish.<br /> <br /> Smart Money Network creates intentional done-for-you social media campaigns that position clients as authoritative and credible resources, and drives up to 30 new business opportunities a month.<br /> <br /> According to Smart Money Founder and CEO Mike Harris, "You only have about three seconds to capture someone's attention and give them enough information to determine whether you are worth connecting with."<br /> <br /> Visit smartmoneynetwork.net to learn more about how to make the digital connections that can boost your business.<br /> <br /> Ref: Finance - in Blogs

(NewsUSA) - Three square meals a day are a thing of the past. Busy schedules, diverse dietary preferences and the flow of modern life necessitate more flexible and convenient meals. Luckily, snacking is in the midst of a revolution. Traditional snacks like chips and pretzels have given way to bigger, better and healthier options that deliver both convenience and nutrition in one tasty package. Whether clean-label, organic, vegan or nutrient-added, it's up to ingredient suppliers and manufacturers to develop products that meet all of these demands. That's certainly a tall order.<br /> <br /> While there are no standard requirements for clean label snacks, naturally derived gums, hydrocolloids and colors are generally accepted in such applications and have become increasingly popular. You might see these ingredients listed as carrageenan, a soluble fiber from red seaweed, or cellulose gel, which is a refined plant fiber. In many foods and beverages, these ingredients improve shelf life and nutritional value without diminishing taste -- like giving drinkable low-fat yogurt that distinctive creamy consistency with every sip.<br /> <br /> They also prove quite functional in products that meet strict dietary requirements, like gluten-free and vegetarian options. Hydrocolloids and gums like carrageenan, alginates and cellulose gel can be sustainably sourced from nature and are perfectly suited for vegetarian and vegan foods. Either by improving the flavor and fullness of meatless sausage or producing non-dairy ice cream with that definitive indulgence and delectability, these ingredients are making new snacking options both possible and palatable.<br /> <br /> Reducing the number of ingredients in a recipe is one challenge and, more recently, adding ingredients has become another. We want foods and beverages with added value, but it's important to understand that introducing vitamins or nutrients to any product can significantly affect flavor and texture. Enriched, shelf-stable snacks that boast added protein need a stabilizer to maintain the quality of the product. Without the added ingredients like carrageenan, similar products might separate, taste chalky or be less effective than their claims imply.<br /> <br /> Food companies are adapting their product formulations and rolling out new products to meet demand for healthy snacking solutions. Naturally derived ingredients that help reduce fat and sugar content but maintain product integrity are changing the way we snack. They deliver that indulgent experience we all appreciate. For more information on ingredients that give us a variety of snacks for a wide range of diets, please visit www.FoodScienceMatters.com.<br /> <br /> Ref: Cooking - in Blogs

(NewsUSA) - When business giants Target, Home Depot and Sony got hacked, and personal information was compromised, data security, once again, became a hot topic and household word.<br /> <br /> Sure, you know you need to do more to shield your identity, but let's face it, you can only do so much to protect yourself, and even that is reliant on other people or companies. Unfortunately, these same entities can clearly be careless.<br /> <br /> When people aren't careful, the Internet can become a playground for criminal activity. Whether you're checking your email, banking information or doing some online shopping, you have already put yourself at risk of having your identity stolen.<br /> <br /> Criminals have developed several ways to obtain personal data from innocent Internet users. According to the United States Department of Justice, cyber criminals can take over an individual's identity to conduct a wide range of crimes. Criminals like to make fraudulent withdrawals from bank accounts because victims usually don't become aware of the criminal activity until substantial and irreversible damage has already been done.<br /> <br /> Enter Gabriel, a set of secure communication apps derived from a U.S. Department of Defense project and created by VirnetX, an Internet security software and technology company.<br /> <br /> Gabriel transmits information using automatic virtual private networks with military-grade encryption. Think Cryptograms.<br /> <br /> "Gabriel has been designed and built with personal privacy and security as a foundational principle," says Dr. Robert Short, VirnetX Chief Technical Officer and Chief Scientist. "As a result, Gabriel provides uncompromising data security? users do not have to transmit data to, or store data with, any third party, including VirnetX. Users can therefore rest easy that their data is stored only on their devices."<br /> <br /> Other benefits from using Gabriel include:<br /> <br /> * Making free voice or video calls or sending instant messages to other Gabriel members in your network.<br /> <br /> * Receiving spamless e-mail.<br /> <br /> * Allowing for person-to-person messages that disappear once the session has ended.<br /> <br /> * Sharing pictures or files with other trusted Gabriel users in your network directly from your personal device.<br /> <br /> All of the above is done with other members of your network with the assurance that the transmissions are secured with end-to-end encryption.<br /> <br /> Simply put, Gabriel makes your online communications invisible. Think of it this way: if the bad guys can't see you, they can't attack you.<br /> <br /> Gabriel is free to try. For more information, please visit www.gabrielsecure.com.<br /> <br /> Ref: Computers - in Blogs

(NewsUSA) - Owning a home is a huge investment, and once they've owned long enough to build up equity, many homeowners opt to leverage the equity for other uses. But if you're on the fence about taking on another monthly loan payment, an option that may be right for you is co-investing.<br /> <br /> With a home equity loan, you borrow against the equity in your home and receive a lump sum of money that you have to pay back each month over a specified term - commonly 15 years. The interest rate is usually fixed, but is typically higher than your primary mortgage.<br /> <br /> Co-investing offers an alternative to traditional home equity loans. In a nutshell, the co-investing company pays the homeowner an upfront amount, with no repayments for a set number of years, or until the home is sold, whichever comes first. There may also be an option to buy the company out, after a minimum restriction period passes. This option can be ideal for a homeowner who wants access to cash without the added financial burden of monthly loan payments, who has lived in a home long enough to build up some equity, and plans to stay at least another five years.<br /> <br /> Unison, a San-Francisco-based real estate company, is a leader in the growing field of co-investment. Unison offers homeowners a cash payment of up to 17.5 percent of their home's current market value. When the house is sold or 30 years pass, the owner pays Unison an amount equal to the initial co-investment, plus (or minus) a percentage of the home's appreciated (or depreciated) value.<br /> <br /> Here's an example: A homeowner whose home is currently worth $500,000 and who needed $25,000 in cash (5 percent of the home's value) would repay an amount equal to $25,000 plus 25 percent* of the amount the house appreciates in value during the time of the co-investment. With a larger co-investment, the company receives a larger share of the appreciation in value.<br /> <br /> Homeowners can use their cash for anything, but Unison recommends something of long-term value, such as kids' college tuition, medical expenses, home remodeling, or investing in diverse stocks and bonds.<br /> <br /> Other benefits of co-investing: Keeping gains from remodeling work and keeping the equity built from prompt mortgage payments.<br /> <br /> Being a good candidate for homeowner co-investing is not so different from being a good homeowner generally. Unison requires that homeowners keep the home as their primary residence; stay current on payments for mortgages, property tax, and homeowners' insurance; keep the home well-maintained to retain and increase value; and keep Unison informed of issues, such as remodeling plans or emergencies, such as natural disasters, bankruptcy, or plans to sell the home.<br /> <br /> To find out how Unison can help you get the most out of homeownership, visit unison.com.<br /> <br /> *This is a possible percentage for illustrative purposes. The actual percentage varies based on the specific HomeOwner transaction.<br /> <br /> Ref: Housework - in Blogs

(NewsUSA) - Joanne C. was 74 when she had a stroke two years ago that left her paralyzed on the entire right side of her body. She refused to accept that she'd end up in a wheelchair and began rehabilitation, determined to get her life and body back to where it was before her stroke.<br /> <br /> Joanne's hard work paid off. She has regained much of her strength and movement and can walk again. In large part, she credits her SilverSneakers exercise classes - offered through her HumanaChoice® PPO, a Medicare Advantage preferred provider organization (PPO) health plan - as key to her successful recovery.<br /> <br /> Being a SilverSneakers member helped keep Joanne in good physical condition before her stroke. "SilverSneakers helped me be familiar with many of the exercises they had me do in physical therapy and gave me the confidence and strength to persevere through a difficult rehab process," Joanne says.<br /> <br /> Numerous studies, including Tivity Health's SilverSneakers Annual Member Survey of 2016, confirm that exercising, especially with others, improves older adults' physical and mental health.1,2, 3<br /> <br /> However, there are challenges that prevent many Medicare beneficiaries from joining gyms and fitness classes.<br /> <br /> By offering SilverSneakers through its Medicare Advantage (MA) plans, Humana is working to overcome those barriers so more people with Medicare can benefit from exercising.<br /> <br /> For those on a fixed income, joining a gym can be expensive. SilverSneakers provides gym access at no additional cost to many of Humana's MA members across the country, including those in Florida and Texas. SilverSneakers has partnered with almost 14,000 fitness and wellness centers around the U.S. and, with national reciprocity, SilverSneakers members can go to any one of those facilities.<br /> <br /> The program is designed with the Medicare population in mind and taught by certified instructors who offer classes and modifications for all fitness levels. These instructors are specifically trained to help members avoid stress-related injuries to muscles and joints.<br /> <br /> There's also a wide variety of classes offered, including circuit training, yoga, Latin dance and even an outdoor boot camp. SilverSneakers members also have access to all of a facility's amenities, which can include a range of exercise equipment, weight rooms and swimming pools.<br /> <br /> "According to Tivity Health's annual survey, SilverSneakers has made a significant difference in the lives of many of our Medicare Advantage members, not only in their physical health, but also in their social life," says Lauri Kalanges, M.D., Humana's Medical Director of Medicare Products for the Mid-Atlantic Region.<br /> <br /> Tivity Health's Annual Member Survey of 2016 found that 91 percent of SilverSneakers participants reported an improved quality of life. SilverSneakers has had a substantial impact on the health of its participants, reducing hospitalizations and the risk of depression.3<br /> <br /> For more information about SilverSneakers, go to www.silversneakers.com.<br /> <br /> Humana is a Medicare Advantage HMO, PPO and PFFS organization with a Medicare Contract. Enrollment in any Humana plan depends on contract renewal. This information is not a complete description of benefits. Contact the plan for more information. Limitations, copayments and restrictions may apply. Benefits may change each year. SilverSneakers is not offered on all Humana MA plans in all areas.<br /> <br /> 1. Nguyen Q, Ackermann RT, Maciejewski M, Berke E, Patrick M, Williams B and LoGerfo JP. Managed-Medicare Health Club Benefit and Reduced Health Care Costs Among Older Adults. Prev Chronic Dis 2008;5(1).<br /> <br /> 2. Nguyen HQ, Maciejewski M, Gao S, Lin E, William, B, LoGerfo JP. Health Care Use and Costs Associated with Use of a Health Club Membership Benefit in Older Adults with Diabetes. Diabetes Care 2008; 31:1562-1567<br /> <br /> 3. Nguyen, Koepsell, Unutzer, Larson and LoGerfo. Depression and Use of a Health Plan-Sponsored Physical Activity Program by Older Adults. Am J Prev Med 2008;35(2):111-117<br /> <br /> Ref: Dance - in Blogs

(NewsUSA) - Fans of wholesome television have a double treat in store, as the UPtv network launches its new series, "Design Twins," on Valentine's Day.<br /> <br /> The reality series makes its debut at 8 pm Eastern time (ET) on February 14, and features twin sisters, Heidi and Heather, who team up to start an interior design business aimed at providing families with creative, beautiful and functional spaces. To get the new venture off the ground, the twins move their families in together to save money and increase efficiency.<br /> <br /> Viewers can empathize with their challenges as the twins, together with their husbands and a total of seven children under the age of 6, work to nurture both their families and their growing business, aptly named "Joyful Living."<br /> <br /> The Atlanta, Georgia-based UPtv makes it a full night of love for Valentine's Day this season by also airing the much-anticipated wedding of Josie Bates and Kelton Balka at 9 pm ET on the popular series, "Bringing Up Bates," following the premiere of "Design Twins."<br /> <br /> The wedding features a picturesque outdoor country setting and plenty of family participation in the festivities.<br /> <br /> "At UPtv, we celebrate family and life's biggest moments," says Amy Winter, general manager and evp. "We are excited to add 'Design Twins' to our Thursday night lineup as we continue to bring viewers uplifting and inspiring stories."<br /> <br /> Valentine's Day is a time to celebrate love and romance, but the network keeps heartwarming stories upfront year-round with new episodes of UPtv's hit series on Thursday nights, movie premieres on the weekend and fan-favorite acquired series throughout the week.<br /> <br /> UPtv continues the themes of love and family in 2019 with UP Faith & Family. The streaming service offers a variety of commercial-free, faith- and family-friendly entertainment anytime, anywhere. UP Faith & Family offers endless hours of movies, drama series and kids' programming. It's also the exclusive home for past seasons of UPtv originals.<br /> <br /> In February, UP Faith & Family will be adding the wedding-themed reality series, "Our Wedding Story," and "Crazy Beautiful Weddings," as well as other romance-themed programs, including the movies, "Bridal Bootcamp" and "Love's Last Resort." New titles are added monthly.<br /> <br /> Prospective viewers can enjoy a 14-day free trial of the service by downloading the UP Faith & Family app or visiting Upfaithandfamily.com.<br /> <br /> For more information about UPtv, go to UPtv.com or check for updates on Facebook at facebook.com/Uptv, Twitter on @Uptv and Instagram at UP_TV.<br /> <br /> Ref: Humor - in Blogs

(NewsUSA) - Independent films are the heart and soul of the movie industry. These original works of art have the potential to push the boundaries of film; engage new, underserved audiences and, just maybe, develop into blockbuster hits seen by millions of viewers worldwide.<br /> <br /> This journey of growth, however, is no easy task. For an independent filmmaker, distribution can be the difference between a flop and a million-dollar success.<br /> <br /> How can filmmakers trump this trend? The Movie Studio (TMS) evolved with an answer to this ever-important industry problem.<br /> <br /> The TMS model is two-fold. The company both creates its own movies and simultaneously distributes other independent films. The combination provides TMS with a full library of diverse work that appeals to a broad network of buyers worldwide.<br /> <br /> Currently, TMS is focused on English-speaking films. Plans are in the works, however, to enter the foreign films language market in the near future.<br /> <br /> Gordon Scott Ventures, CEO, stated, "We are very excited to assist many independent producers, with their collective team in their quest for having their efforts rewarded by reaching audiences around the globe."<br /> <br /> TMS' growth comes through enrolling indie producers from the top film schools and film festivals. If recruited, producers have the opportunity to share their work with audiences in more than 60 countries. These moviemakers can also become a member of TMS' growing family of followers, shareholders and supporters, ultimately working together for a mutual profit.<br /> <br /> In addition, TMS continues to prove its value through its finesse and speed, period. The organization prides itself on giving viewers the power to decide for themselves if a film is successful.<br /> <br /> As a pledge to its commitment to the industry, the TMS team has solidified a powerful, well-coordinated media platform through NewsUSA and FilmFestival.com. This platform will boast a strong social media program intended to reach new independent producers and savvy film watchers alike.<br /> <br /> With the indie industry begging for more options to grow, TMS could be in the right position at the right time to swiftly become a leader in the entertainment industry at large.<br /> <br /> To learn more, please visit www.TheMovieStudio.com.<br /> <br /> Ref: Entertainment - in Blogs

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